The post INOXTO 30L Fastpack: First Impressions After a Snowy Trail Run appeared first on Adam Moody.

I decided to set up BirdNET-Pi on a Raspberry Pi Zero 2W, thinking it would be a relatively straightforward process. While it was a rewarding project, it also came with a few unexpected challenges, from tricky WiFi issues to microphone compatibility problems.… Read the rest

The post Setting Up BirdNET-Pi on a Raspberry Pi Zero 2W: Lessons, Fixes, and Eventual Success appeared first on Adam Moody.

Over Time Backlinks Will Become Less Important – No Kidding

Google’s head of search spam, Matt Cutts, said in a video that backlinks, over time, will become a little less important. Matt did say that backlinks in the Google ranking algorithm still have many years left in them.

Matt explained that Google is focusing a lot now on working on ways to determine if a web page is meets the expectations of an expert user.

… Read the rest

The post Backlinks Are Important…Right? appeared first on Adam Moody.

So – that’s a pretty hefty amount of views originating at Tumblr!

When Adobe released their Q4 2013 Video Benchmark report there was one golden nugget of information that went largely unnoticed. Social network Tumblr is responsible for referring more average video starts than YouTube, Twitter and Reddit.  Additionally, Tumblr is producing nearly identical video view rates as Facebook, with over 1/3rd of referred visits producing a video start.

… Read the rest

The post Video Views By Social Network appeared first on Adam Moody.

http://searchengineland.com/googles-matt-cutts-facebook-twitter-pages-are-treated-like-any-other-web-page-on-the-internet-182370

I am of course interested in the details of search engine related news, but the first sentence of the sixth paragraph was a beauty:

However, Matt does add that he does see Google crawling, indexing and understanding more about identities on the web in the long term.

Yup, I also think that Google might be interested in identities more and more as time goes on!… Read the rest

The post Google, Identities, And Social Signals appeared first on Adam Moody.

For some of the smaller areas in upstate NY I came across SEO “firms” on the first page of results that were offering package directory submissions for hundreds of dollars per month – not a bad gig if you can land it, but certainly not a way to make your client rank!… Read the rest

The post Interesting state of affairs appeared first on Adam Moody.

The actual value (25 to 30 percent) seemed high to me, but is not really surprising when you take into account summaries or curation (what the next part of this article is!), product descriptions, and general distribution of information.

Here is the relevant part of the article on duplicate content:

Matt [Cutts] said that somewhere between 25% to 30% of the content on the web is duplicative.

… Read the rest

The post Duplicate Content Is Not Spam appeared first on Adam Moody.

 Initial Reaction

My initial reaction is that this is ridiculous. It’s common, and sensible, for business owners to have their contact and location information on their pages.… Read the rest

The post Overuse Of Schema Markup appeared first on Adam Moody.